We have some good news for all of you automotive-website addicts. Gawker Media, the parent company of Jalopnik, believes it’s time to admit failure and do us all a favor by reverting its flagship car site back to its classic blog look after losing a large percentage of its readers, and to a lesser extent, its advertisers. The announcement was made by Gawker CEO Nick Denton earlier in the morning and will come into effect before midnight.
For the time being, the much anticipated template rollback will be limited to Jalopnik, with Gawker’s other sites, including Jezbel and Gizmodo as well as the upcoming blogs of Murilee Martin, Junkyardo, and Matt Hardigree’s Steve McWeiner, to keep the redesigned layout – at least until further notice. Carscoop attempted to contact head honcho Ray Wert for a statement, but he was not available at the time due to a photo shoot.
Link: Jalopnik
